Harrison Leifer DiMarco To Open New Doors For The Door Stop LLC
2.13.2008 - HARRISON LEIFER DIMARCO TO OPEN NEW DOORS FOR THE DOOR STOP LLC
ROCKVILLE CENTRE, NY - Feb, 13, 2008 ? The Door Stop LLC, a distributor of architectural and high-end doors for the A&D and commercial markets, has retained Harrison Leifer DiMarco, a full-service marketing and public relations agency. HLD will develop and implement a complete range of integrated services for Door Stop to elevate brand recognition, including corporate identity, advertising, marketing, public relations and interactive communications.
Based in Brooklyn, NY, Door Stop is a third-generation family-owned business that has carved out a niche for itself as a first-class distributor specializing in high-quality products, built-to-order customization and short lead times (24 hours in some cases). The extremely experienced staff is also adept at fulfilling orders that range in size from a single door to several hundred.
Door Stop has come to HLD to raise its brand awareness within the commercial sector and break ground in other segments of the industry, as well as to support the launch of specialty products such as its new environmentally friendly and antibacterial lines.
HLD will utilize market and competitor research, corporate analysis and brand discovery to identify and develop the company’s unique positioning platform, succinct tagline, themes for print ads, marketing materials, public relations outreach, Web site redevelopment and other interactive services.
“Door Stop is the best kept secret within the industry and we’re about to change that,” said Roy DiMarco, HLD President & CEO. “The integrated campaign we initiate will deliver name brand recognition while communicating the exact touch points necessary to spearhead future growth for the company. Door Stop already has the proper foundation in place to position itself as a gold medalist. We expect to have a long and successful relationship with the company.”
About Harrison Leifer DiMarco
Harrison Leifer DiMarco is a full-service marketing and public relations agency. Smart, strategically focused and creatively driven, the HLD team takes responsibility, ownership and action in applying every discipline of a well-integrated communications arsenal, including branding, advertising, public relations, interactive and media. HLD has offices in Rockville Centre, NY; New York City and Orlando, FL. For more information, visit HLD online at www.hldnow.com.
About The Door Stop LLC
The Door Stop LLC is a third-generation, family-owned company based in Brooklyn, NY, specializing in the distribution of high-end custom and architectural doors for the commercial building market. For more information, visit www.doorstopny.com or call 800-DOORS-4-U.